FMP – (branding workshop)

For our first studio day in the FMP section of the foundation we were involved in a branding workshop. We were given the task of creating a tactile concept board for a British designer. My group chose to loom at Ozwald Boateng. We established that an integral role within the designers brand is his roots

FMP PROPOSAL

SECTION 1 – REVIEW Across the first two sections of the foundation course I have been able to better develop my creative process due to improvements in the research and developmental stages of my projects. By combining primary, secondary and experimental forms of research I feel that I have been able to form more interesting

ISSA MOOD

As a final mini project for the developmental stage of the foundation course we were given the task of creating a head piece that would be used during London Fashion week. The head piece is to be inspired by something that has influenced me as an individual. For my mini project I decided to focus

TEXTILES COLLAB (day three)

After printing and binding our look book, campaign back, poster and fashion file we began to work on our pitch that would take place at the end of the day. Each member of the group began to work out which sections of the project we would talk about during our pitch. I decided to talk

TEXTILES COLLAB (day two)

Following on from our preliminary research, as a group we began to focus of our upcoming photoshoots, from which we would be creating our promotional materials. Whilst the design team began to design and create the garments, myself and the creative director began to discuss the various different ways we could incorporate the concept of

TEXTILES COLLAB (day one)

In our final project before the start of our FMP, we were given the brief to rebrand a popular fashion company in collaboration with the Fashion textiles pathway. My group had decided to rebrand Calvin Klein. Each member of the group was given a specific role, my job was to focus on marketing and branding.

LFW ZINE (day five)

On the last day of the zine project I was able to finally print and bind my final zine. Overall I was incredibly pleased with my final outcome. I was able to perfectly capture the aesthetic that I had set out to create from day one. Before setting up my presentation and pitching my zine

LFW ZINE (day four)

After completing my third and final photoshoot I began to consider ways in which I could improve the branding of my zine. Using photoshop I was able to make multiple alternative front covers for my zine. I felt that one part of my promotional campaign could be to have a series of different A3 posters.

LFW ZINE (day three)

Before beginning to focus on my third and final photoshoot, I decided that it was important to establish a clear aesthetic throughout my zine. In my sketchbook I decided to create a logo sheet. This would ultimately allow me to explore different fonts that would fit into my theme. Whilst doodling I came up with

LFW ZINE (day two)

Following on from my initial batch of research and first photoshoot I began plan for my second shoot. Initially I had planned to interview a friend on her artistic process. I wanted to keep consistency with my first shoot in order to make sure that my magazine would be cohesive. In terms of styling I